Crafting and managing a successful Voice of Customer programme is a real challenge. The good news is, building true CX success is achievable and we want to help.
If a key stakeholder was to ask you, ‘which areas of our business do we need to focus on?’, or 'how mature is our CX programme?', would you have a clear answer?
Whether you're a yes or a no, we believe that continual self-assessment is critical to success, so that's just what this guide is for, giving you everything you need to perform an open and honest assessment of where you are and where you need to focus your programme efforts.
Use our self-assessment to explore which elements of these key areas you need to tackle:
Business objectives and direction
Ability to truly listen to customers
Executive support and compelling leadership
Empowered and engaged employees
Customer first culture